marketing
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marketing
I recently watched a television show featuring a Snowman. My mind’s eye began to conjure up our foodservice industry in relation to the 3 parts of the Snowman. Go ahead and say it . . . I don’t have a real life!!! Maybe so, but let me tell you more about my vision.
Posted by Bud Hilton
Some of you may have been there calling on foodservice distributors and operators. If you were, you probably pulled on more “screen doors” than fancy glass or wood corporate doors. The business was basically in the streets. Chain accounts represented less than 30% of manufacturers and distributors volume. Most were even sensitive to that percent growing, out of concern that the potential loss of a big customer may harm their overall volume/profit structure. Distributors,