Bud Hilton

Posts by Bud Hilton, President & CEO of Answers Systems.
Foodservice and the Snowman

I recently watched a television show featuring a Snowman. My mind’s eye began to conjure up our foodservice industry in relation to the 3 parts of the Snowman. Go ahead and say it . . . I don’t have a real life!!! Maybe so, but let me tell you more about my vision.

posted @ Wednesday, December 23, 2009 9:30 AM | Feedback (1)

Greg Hilton Named President of Answers Systems

Bud Hilton, Chairman and Chief Executive Officer of Genesis Group, Inc., dba Answers Systems, the leading provider of foodservice trade promotion management solutions, announced the promotion of Greg Hilton to President of Genesis Group, Inc., dba Answers Systems. Bud Hilton, founder of Answers Systems in 1986 and whose career spans over 46 years in the foodservice industry, will continue in his role as Chairman of the Board and CEO. Bud will become even more involved in foodservice industry i

posted @ Monday, December 07, 2009 8:32 AM | Feedback (0)

The Status Quo Safety Button

Posted by Bud Hilton I recently complimented one of our managers at Answers Systems for stepping out on the edge and challenging a client on changing some of the practices they were doing in favor of a proven “best practice” way of accomplishing a task within their contract management system. After covering relentless arguing points and hovering in the “no change-safe zone”, the client agreed to make certain concessions and change their position and practice. I can’t express strongly enough h

posted @ Monday, November 02, 2009 4:52 PM | Feedback (0)

DATELINE: Salesville, USA, somewhere in the 60s or 70’s

Posted by Bud Hilton Some of you may have been there calling on foodservice distributors and operators. If you were, you probably pulled on more “screen doors” than fancy glass or wood corporate doors. The business was basically in the streets. Chain accounts represented less than 30% of manufacturers and distributors volume. Most were even sensitive to that percent growing, out of concern that the potential loss of a big customer may harm their overall volume/profit structure. Distributors,

posted @ Friday, October 02, 2009 4:59 PM | Feedback (0)

New Customers Versus Organic Growth

The easy answer is “both strategies, all the time”, and most manufacturers will say that they do this religiously. However, if you peel back the onion one will find that certain times are more favorable for choosing one or the other as a primary 80/20 strategy and putting appropriate resources behind it. There really are only a few tactical applications that fit each of these strategies. Gaining new customers is sometimes the most costly way to expand business. The manufacturer must allocate

posted @ Tuesday, September 08, 2009 8:42 AM | Feedback (2)